My good friend, Chris Forbes, has just posted something that I believe all who are on a church staff should read. Yes it’s about marketing, but it is not the narrow definition of marketing that most commonly comes to mind.
Here’s and excerpt: “I have churches contact me regularly telling me, “We have been slipping in [...]
Two years ago we hired our first full-time graphics guy. Many thought we were crazy to hire someone for this job. We had outsourced all our graphics needs before he was hired. Well…time has told the story. Eric was a GREAT hire.
I knew he was the right guy immediately after the interview. His work was [...]
I’m reading my friends new e-book Facebook for Pastors. I’m even quoted in the book. Woooot.
You can read the book as well by downloading it from this link: Facebook for Pastors.
Great job Chris!
I am frequently asked this question, “How do you communicate to your church?” Here’s a list of ways that we, Henderson Hills, use to regularly communicate to those attending our services:
Weekend bulletin – articles are agreed upon by a team of people on Monday. Each article is 80 words or less. There are no graphics in the [...]
Below is a video of an interview with Seth Godin. Seth is a writer, I HIGHLY recommend his books if you are a church leader, and a very popular blogger, ranked #16 in Technorati’s top 100 list.
Take a look at the video and let me know how you think his definition of “Fundamentalist” and “Curious” could affect [...]
Back in 1952 the first toy was marketed on television. Anyone know what toy it was? Here’s a hint: “It’s still around today!” Answer: Mr. Potato Head
Marketing toys became very popular and highly effective after children watched a certain TV show. Any guess as to what show it was? Answer: Captain Kangaroo
Last question…
What was one [...]
A good friend of mine, Chris Forbes, lists 15 Ways to Improve Your Church Marketing. I really encourage you to take a look at this post from his blog MinistryMarketingCoach.com.
I highly respect Chris and value his input and insight. He’s been a HUGE help to me this past year. By the way, if you need [...]
Below are my notes from the keynote speaker himself, Guy Kawasaki. Guy hit it out of the park. He was fully, informative, related well with the crowd and IMHO spot on with what he had to say.
Innovate 2007: The Art of Innovation
Apple’s Steve Jobs sent a letter out to all the early adopters of the iPhone. Seems that some are a little disgruntled that Apple is dropping the price of the 8gig phone by $200. Here’s a link to the letter from Jobs: Early Adopter’s Letter.
WOW. Now that’s how to take care of your customers and [...]
Henderson Hills is beginning a new campus this coming Sunday, Sept. 9, 2007. We have been planning this new campus for over 9 months. We have a marketing plan for the campus, but wondered what everyone else would do if their church was beginning a new campus.
So…here’s the question, “If you were beginning a new [...]